According to a recent study, it has been figured out that 80% of people browse websites via mobile devices. It defines that a million mobile users use smartphones, tablets, iPhones, other advanced mobile devices to surf over the web. So, how could we forget to target them as we know they are on a vast scale. This is because the trend to move towards mobile-ready sites is going on in the web development industry.
Do have a good and appealing website, but still fail to target your reach? If yes, then turn to an optimized one, otherwise, the doors to drive organic traffic would be closed for your business.
The need to own the mobile-optimized sites has arisen these days, so if you are not running a mobile-ready site, then you can miss big opportunities. Hence, make the right decision soon. For the neophyte, we are going to discuss some efficacious tips that will definitely aid them to develop a mobile-friendly WordPress site exact to the specifications.
1. Go With Mobile-ready Themes To Use for WordPress Website
To get a uniform look over the mobile & desktop versions, choosing an ideal mobile-friendly theme is a fruitful solution for you. With this approach, there is no need to hire any professional as you can do it on your own. The buzz in the mobile device industry is also soaring the demand for mobile compatible themes, which means finding them is not a tough task.
You may search out free WordPress mobile themes over the web, but don't forget to check their functionality and features. Compare with others, then select the best one which suits your needs to the fullest. If your budget allows you to purchase premium mobile-ready themes, then go for it as such themes comprise more & advanced features than free to use themes.
2. Examine Theme’s Friendless Using Google Testing Tool
After purchasing a theme for the site, it is also important to examine whether it functions well with a consistent appearance or not on different devices. Sometimes, the theme is a constraint for particular platforms/browsers. Thus, you should not miss to check it out along with the substantial features.
With the recent Mobilegeddon & mobile-friendly update, Google has also introduced a testing tool to help you evaluate the friendliness of the site with different mobile versions. The interesting and fruitful thing about this testing tool is; it lets you know all the issues why the site is actually not mobile-ready. In this way, you can judge where your selected theme lacks which is usually onerous to find out without a tool.
3. Install An Appropriate Plugin & Make It Activated
Installing the best and feature-rich plugin is a viable step that you must perform while turning the site to mobile-friendly. After WordPress plugin installation, activate it successfully to start playing with stunning options. Picking one from thousands of plugins is a challenging task. Thus helps you create an optimized site that works well on all major platforms and mobile devices.
Even if you don’t have enough coding skills, then don't get worried about it because the WordPress plugin can help you come out from this situation without demanding manually written codes. The plugin requires just a few seconds to be executed greatly.
WPtouch plugin developed by WordPress's official team is great to build mobile-ready sites. It automatically uploads mobile themes and turns the site into mobile compatible to all your target mobile users. It also improves the look of your site by making it stylish, user-friendly, and fast performing. Many other plugins are available on the Internet, so choose the right one considering all the required factors.
4. Work for Responsive Website Design
Responsive sites respond according to the device, whether mobile or desktop version. When you browse them via desktop, then the presentation would be in one way, but on smartphones and tablets, it displays in another way. The customization of responsive design is quite simple as it is done automatically and it does not matter what sort of sources your viewers use to view the site then it would be highly recommended for you to go with a responsive design. To meet this purpose, just find a responsive WordPress theme and start creating a layout that you want.
5. Reduce The Use of Elaborated Graphics
As we all know the mobile device screen size is quite small, so if you'll use elaborated graphics, then think how would it appear? Obviously not good! Thus, maintain your website look and keep it professional and simple using minimal elaborated graphics. Too much use of them will surely increase the web page loading time and it actually impacts the overall performance.
If it comes to e-commerce sites, then shoppers like to be able only to purchase quickly instead of viewing graphics. Hence, try to veto the massive graphics usage and make it simple & professional in look.
6. Use only Mobile optimized content
The last, but the vital thing that you need to do is; make your website content mobile optimized so that views can access through small to large-sized mobile screens. You can’t skip this step, because the content is a king at the site. But, the content should be relevant and informative so that viewers take more interest while visiting your site and reading the content.
Fortunately, many leading companies are offering services to convert the existing site into mobile-ready. So, you may take advantage of their services, otherwise optimize it on your own, if you are technically sound in terms of WordPress. In this way, you can explore your business scale and target more consumers easily from across the globe.